Violeta Moisa is a well-established psychologist and Life & Relationship Coach from Bucharest Romania. Her website was becoming a little outdated so we ended up collaborating to refresh its looks while also improving other core functionalities.
I redesigned violetamoisa.ro giving it a modern & elegant look. My main focus was to bring to life Violeta's vision which included having a clean, almost minimal aesthetic vibe but also make use of soft pastel colors to highlight the 4 main pillars she deals with in her sessions which are: Feminity, Masculinity, Relationships Reconciliation & Personal Freedom.
Ever since she gave up the corporate world in order to help others transform their life, Violeta's website has been a great tool for reaching out new audiences and establish herself as a well-know Life & Relationship Coach. Several years passed since violetamoisa.ro received some love so she approached me with the idea of refreshing her website, making it more relevant to modern audiences.
We planned a meeting and we connected right away, discussing all the necessary details and how we should proceed with the redesign.
I started by sharing a Google Doc to Violeta - where I have a set of questions that helps me get to know both my clients and the their target audiences. This document also helps me narrow down endless possibilities by figuring out their color preferences, favorite websites, font they like and more.
After we established the website's sitemap, I proceeded with creating a few low-fidelity prototypes for Violeta to choose from and best determine the main layout of the website.
First, I exported all the graphic assets and WordPress blog posts and imported them on the dev website. Violeta had published a lot of articles through the years and those were paramount to have on the new website.
After that I resumed with development using WP, Elementor, HTML, CSS and JS and Violeta was happy with the results.
